Our principal trade name is La-Z-Boy Comfort Studio®. A trade name is the name under which a business operates. Do not confuse it with a trademark. A trademark is a symbol, word or design – like our logo and product names – that distinguishes a company’s goods and services from those of another.
Refer to us as La-Z-Boy Comfort Studio on first reference in business correspondence, as well as in company location information. Do not ever refer to us as La-Z-Boy Comfort Studios (plural), La-Z-Boy Comfort Studio's (possessive) or La-Z-Boy’s Comfort Studio (possessive).